High On Beignets was founded by Shavoi' Kent whose aspirations were to work in journalism from childhood. Shavoi' learned her way around writing the perfect essay in grade school.While her classmates were learning creative writing to get a passing grade, Shavoi' discovered what would become an outlet and way of expression. She challenged herself to write poetry and short stories that were purposeful and provoked readers emotionally. Shavoi's creative writing techniques lead her to win several awards and earn a mastery scoring on skilled tests. As life went on Shavoi found herself using social media to document and review new things she would try out whether it was a restaurant, bar, or festival. She was later inspired by a friend who started an online parenting blog and High On Beignets was born.
Shavoi' launched High On Beignets (a metaphor for her love of New Orleans and retro style) giving locals and tourists one place where they can find a list of instagram worthy bars, great eats, or if they wanted to know what to wear to the Jazz Festival. Instantly, High On Beignets was a hit. Shavoi' received PR mail the same day the blog launched and High On Beignets became Shavoi's first name in the streets. Though success was on the rise, High On Beignets was short lived. Shavoi' loved blogging and finally putting those journalism dreams to use but she felt she had more to offer than just raving reviews about the city she lived in. Shavoi' launched a blog in her namesake where she talks about fashion, career, and everything in between. There was no thought in her mind of turing back to work on High On Beignets but many people would begin to ask her what she was going to do with the brand. Shavoi' reached out to several of her blogger friends who all have bomb personal brands and asked them to contribute to High On Beignets to make the platform the powerhouse it deserved to be. She knew she would need help operating such a brand so she asked Jazmine Boutte, blogger of Thejdseries.com and New Orleans known professional bruncher to join her in business. Shavoi' and Jazmine met in person for the first time after Jazmine invited her to one of her fashion brunches in December 2018. Jazmine always spoke highly of the brand even after Shavoi' had moved on from High On Beignets. Shavoi' always thought Jazmine was just as passionate about the brand as she was and thought she would be a great business partner. Together the duo set out with one main goal: to make High On Beignets the most creative media website on the internet while empowering and informing. With adding categories such as Style, Beauty, Relationships, Health and Food...there's certainly something for everybody. The two revamped the 'Colorful Girl' spotlight (Originally, Black Women of New Orleans) a place where you can find the stories of minority women who have built thriving brands and businesses. Shavoi's reason for this monthly segment was to speak to young creatives whose aspirations aren't as traditional. Shavoi' and Jazmine has a team of of great writers and are confident that High On Beignets will become a household name.
Meet the Creators
Founder & Editor in chief
Shavoi' is a New Orleans Native who believes in leading with fashion. She has always enjoyed expressing herself through writing and has won awards for her poetry. Shavoi's passion lies in journalism and that passion birthed High On Beignets. She loved the idea of a personal brand and having authority over her own creativity. Shavoi' is also the blogger behind iamshavoikent.com, where she inspires women in fashion and career. When not working Shavoi is spending time with her loving husband, daughter and son or enjoying a pretty mixed drink at a fancy, local bar.
Co - founder & Managing editor
Jazmine Boutte is a Marketing & Social Media Manager, Event Planner and creator of The JD Series Lifestyle & Fashion Blog She is a New Orleans native who has donned herself a Professional Bruncher. She curates unique fashion related events and brunch experiences around New Orleans. She initially started The JD Series Blog with the hopes of inspiring plus size women to be confident and take fashion risk. She has succeeded in not only inspiring plus size women but women of all shapes and sizes. Throughout her journey as a blogger her biggest goal has also been to bring creatives together and encourage collaboration between women.